A typical business website is made up of several components, each contributing differently to storage usage. The biggest factors are media files, page builders, plugins, themes, databases and backups. Many owners assume their website is “just text and a few images,” yet image-heavy pages, high-resolution banners and expanding CMS databases gradually increase storage consumption.
Websites built on WordPress, for example, grow continuously because of logs, caching, plugin data, revisions and backups. Over time, this steady growth is what catches most businesses off guard.
In Ireland, small and medium businesses tend to fall into predictable ranges. Informational websites with basic pages, service descriptions and a small blog usually operate comfortably within 10–15 GB. Ecommerce websites, image-driven businesses and companies publishing frequent content tend to require 20–30 GB or more. SaaS, membership-based platforms or websites with user-generated content may need significantly higher capacity.
Storage should never be treated as a fixed number. It is a moving target that shifts as your business grows, as images get heavier, as plugins evolve and as your content library expands.
Most storage issues appear suddenly. A growing media library becomes cluttered. Backups increase in size as your database expands. New features add hidden storage requirements that accumulate quietly. It is rarely the website you launched that causes problems. It is the website you grow into.
This is why hosting plans with strict, low storage limits often become restrictive quickly. They offer low entry costs but little room for expansion. By the time businesses notice the issue, their website already feels sluggish and their backups exceed available space.
When storage becomes tight, symptoms appear across your website and CMS. Pages may take longer to load, image uploads may fail and backups may stop completing. In worse cases, your website may become unstable because core functions rely on adequate space to generate temporary files and manage updates.
Many businesses attempt to fix these issues by deleting old media or reducing backup frequency, but this introduces new risks. A secure and stable website needs reliable backups, database room and available storage overhead to operate smoothly.

Most providers offer low entry-level storage because it keeps pricing competitive. The problem is that such plans often fail within a year for active businesses. At SmartHost, the Complete Plan starts at 30 GB because practical usage patterns show that anything less becomes restrictive once websites begin to grow. The difference is not only about convenience. It is about creating a hosting environment with enough room for healthy website operations, daily backups and future expansion.
For businesses needing more room, resource upgrades and cloud-based scaling ensure that storage expands without downtime or migration.
SmartHost’s Complete Plan includes 30 GB NVMe storage, daily backups, ISO 27001-certified protection and Irish-based servers.
Even the smallest website needs headroom for backups, CMS growth and routine updates. Choosing storage only based on the size of your current files is a mistake. A website that fits into 3 GB today will not fit into 3 GB next year. Growth is inevitable, and your hosting should accommodate that without constant interventions.
Storage that feels generous at the beginning becomes essential later as your website becomes more active and holds more responsibility in your business.
If you want a quick guideline, use this:
- 5–15 GB for small business websites
- 20–40 GB for ecommerce or media-heavy sites
- 50 GB+ for SaaS, directories or membership platforms
This range assumes healthy backup policies and space for future growth.
If your website falls in between categories, choose the next level up. Storage safety margin is useful, not wasteful.
FAQs

Our team can help
Have further questions, or need some advice about hosting solutions for you and your business?
Our team are on hand to assist you and get your business online. Why not give us a call on (01) 901 9700 or send us an email at support@smarthost.ie. We will get back to you as soon as possible.






