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Introduction to Brotli Compression at SmartHost

At SmartHost, we are committed to providing our customers with the fastest, most responsive web hosting experience possible. That’s why we’re proud to offer Brotli compression as a standard feature on all of our shared hosting plans. Brotli is a more advanced compression algorithm than gzip, which is the default compression method for most websites. Brotli can compress files up to 26% more than gzip*, which can significantly reduce the amount of data that needs to be transferred between your website and your visitors’ browsers. This can lead to faster page load times, improved user experience, and even better SEO.

Quick Guide to Brotli Compression at SmartHost

Here is a quick overview of Brotli compression at SmartHost:

  • Brotli is enabled by default on all shared hosting plans. You do not need to do anything to activate it.
  • Brotli is automatically applied to all files served by your website. This includes HTML, CSS, JavaScript, images, and videos.
  • Brotli compression is transparent to your visitors. They will not notice any difference in the way your website looks or behaves.

In-depth Guide to Brotli Compression at SmartHost

Brotli is a new compression algorithm that is gaining popularity for its ability to reduce file size without sacrificing quality. It is a successor to gzip, the default compression algorithm for most websites. Brotli can compress files up to 26% more than gzip *, which can significantly reduce the amount of data that needs to be transferred between your website and your visitors’ browsers. This can lead to faster page load times, improved user experience, and even better SEO.

How Brotli Works

Brotli works by analysing the structure of your files and identifying patterns that can be compressed. It then applies a number of algorithms to further reduce the size of the files. This can result in significant savings, especially for large files such as images and videos.

Benefits of Brotli Compression

There are several benefits to using Brotli compression on your website:

  • Faster page load times: Brotli can reduce the size of your files by up to 26%*, which can significantly reduce the amount of time it takes for your website to load. This can lead to a better user experience and increased conversions.
  • Improved user experience: Faster page load times lead to a better user experience. Visitors are more likely to stick around on your website if it loads quickly.
  • Better SEO: Google and other search engines have started to favour websites that load quickly. Using Brotli compression can help you improve your SEO rankings.

How to Enable Brotli Compression

Brotli compression is enabled by default on all shared hosting plans at SmartHost. This means you do not need to do anything to activate it. Brotli compression is automatically applied to all files served by your website. This includes HTML, CSS, JavaScript, images, and videos.

What You Can Do to help Brotli on your website.

There are a few things you can do to help Brotli compression work effectively on your website:

  • Use Brotli-enabled CDN: A Content Delivery Network (CDN) can help distribute your Brotli-compressed files more efficiently to visitors around the globe.
  • Optimise your website’s code: Make sure your website’s code is well-written and optimised for compression. This will help Brotli compression achieve its full potential.
  • Use Brotli-compatible browsers: Most modern web browsers support Brotli compression. However, it is always a good idea to check the compatibility of your browser’s Brotli support.

Conclusion

SmartHost believes that Brotli compression is a crucial component of any website’s optimisation strategy. By utilising this advanced compression algorithm, we can significantly enhance the performance and overall user experience of our shared hosting plans. With Brotli compression enabled on all plans, our customers can rest assured that their websites are operating at their peak efficiency, delivering a seamless browsing experience for their visitors. As search engines continue to prioritise speed and responsiveness, Brotli compression serves as an invaluable tool for boosting website rankings and attracting more organic traffic.

We invite you to experience the transformative power of Brotli compression on a SmartHost shared hosting plan today. Witness firsthand how this innovative technology can enhance your website’s performance, elevate user engagement, and contribute to a more sustainable digital ecosystem.

Citations:

  1. “Brotli Compression: A better system than GZIP?” https://meta.discourse.org/t/discourse-not-using-brotli-or-gzip-compression/130874
  2. “Brotli vs Gzip: Which Compression Algorithm Should You Use?” https://www.coralnodes.com/gzip-vs-brotli/
  1. https://meta.discourse.org/t/discourse-not-using-brotli-or-gzip-compression/130874
  2. https://www.coralnodes.com/gzip-vs-brotli/
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